In the 2000s, Atul Gawande observed how a protocol checklist virtually eradicated central line infections in the intensive care unit at Johns Hopkins Hospital.

And then, he oversaw the test in I.C.U.’s in Michigan, where it decreased infections by 66% within three months and saved more than 1,500 lives within a year and a half.

• What if we can apply the same principles to design and save users' and stakeholders' lives?

• What if protocols are the holy grail of consistent, successful design?